A retention system
that keeps working.
A 7.9× improvement in Queen St. Bakery's Klaviyo flow performance in 60 days. Hear the story directly from the client.
Watch the client interview ↗
Book your free audit ↗With performance-based pricing, so you only pay for results.
Your next stage of growth is already in your email list. We build the Klaviyo systems that turn your account into a predictable retention revenue machine.
Book your free audit ↗Strategy. Copy. Design. Klaviyo. Completely done for you.


01 / THE OPPORTUNITY
Capture more visitors. Convert more customers. Bring them back again. We connect the dots with targeted campaigns and automated flows, without adding anything to your plate.
A PARTNER, NOT ANOTHER TASK
We help ecom brands generate an extra $50k–$100k a month in email & SMS revenue, with performance-based pricing so you only pay for results.
Growth depends on your brand, audience and starting point. Let's talk about what's possible for yours.
Book your free audit ↗The benchmarks we work toward. Targets, not guarantees.
02 / REAL BRANDS. REAL PROGRESS.
Thoughtful strategy and consistent execution. Here's what that looks like in practice.
A 7.9× improvement in Queen St. Bakery's Klaviyo flow performance in 60 days. Hear the story directly from the client.
Watch the client interview ↗A reported 947% increase in a CPG brand's Klaviyo flow revenue, comparing 60 days before and after launch.
See the case in our Upwork portfolio ↗Redesigned popups and a stronger welcome offer took a CPG brand's signup rate from approximately 1.5% to 9%.
See the case in our Upwork portfolio ↗Individual client results. Outcomes vary by brand and campaign.
See what we could do for your brand.
Book your free audit ↗03 / HOW WE GET THERE
A clear plan. A strong foundation. Then continuous improvement. Every priority starts with your account's data.
Book your free audit ↗STEP 1
Review your flows, campaigns, list growth, deliverability and email design. Measure current performance and identify the gaps with the biggest potential impact.
STEP 2
Prioritize the findings from your audit. Define what gets done in the first 30 days, the order of implementation and the metrics we will use to measure progress.
STEP 3
Build and improve your core flows, configure the flow infrastructure and optimize your site popup. Connect the signup experience to the right messages and test the setup before launch.
STEP 4
Increase campaign volume where it makes sense and run focused A/B tests on messaging, design and offers. Review performance data regularly and use the results to choose the next improvements.
Start with step one today.
Book your free audit ↗04 / MADE TO BE OPENED
Email that feels like your brand, not a template. A few favorites from our portfolio.
Explore the full portfolio ↗Select a design to see the full email.
Want to see what we could create for your brand?
Book your free audit ↗THE THINKING BEHIND THE WORK
Practical breakdowns of email design, flows and the systems behind growing ecommerce brands.
Visit Andrew’s YouTube channel ↗
Andrew Petroff · Watch on YouTube ↗

Andrew Petroff · Watch on YouTube ↗

Andrew Petroff · Watch on YouTube ↗

Andrew Petroff · Watch on YouTube ↗

Andrew Petroff · Watch on YouTube ↗

Andrew Petroff · Watch on YouTube ↗
05 / CLIENT REVIEWS
His recommendations were spot-on, and I feel way more confident about dialing in our email strategy now.
It's rare to find a partner who is as invested in your growth as Andrew.
They cut through the fluff, helping you focus on what matters most and implement strategies that actually move the needle.
“Really enjoyed working with Andrew … understood the project well.”
“They did a detailed Klaviyo account audit and delivered a thorough, clear report of findings.”
Find out where your Klaviyo account could improve.
Book your free audit ↗LET'S FIND YOUR NEXT OPPORTUNITY
Get a clear view of what is working, what needs attention and where to focus next. The audit is completely free, with no obligation to work together.
With Andrew Petroff · Petty Ecom